The Work

Charleston Fashion Week

Named one of The Southeast Tourism Society’s Top 20 Events, Charleston Fashion Week is a five-night celebration of the city’s flourishing retail and design community, featuring runway shows from local shops & designers, bumpin’ after-parties, and the debut of the Southeast’s top emerging talent. For the 2009 event I overhauled CFW’s identity and unified their look, creating a cohesive campaign with work spanning print, web, apparel, and outdoor.

One Comment

  1. Hello Jay,
    I’m very curious on the technique that you used on approaching this very cool effect. Did you do this in photoshop? Illustrator?, wondering if there’s a tutorial out there that can help you make this nice effect!
    Nice cool effect! I’m planning to use the same technique on an up-coming project a trade show booth.
    Nice job!
    Guillermo ‘Memo’

    - Guillermo 'Memo' | Oct 21, 2009 @ 6:25 pm

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